How to create your online art shop step by step
Artworks Digital was designed so that any artist — painter, sculptor, photographer, illustrator — can open their online shop without technical skills. Here's how it works.
- Create your account — Sign up for free in 2 minutes. No credit card needed to get started.
- Choose your theme — Choose from 7 artistic themes the design that matches your creative universe.
- Upload your artworks — Add your photos, titles, descriptions, sizes and prices. Your gallery is created automatically.
- Set up your payments — Connect your Stripe account in 10 minutes. Buyers pay by card, you receive funds directly.
- Publish and share — Your online art shop is live. Share the link on Instagram, Facebook, by email or on your business card.
Ready to create your art shop?
Online art shop: must-have features in 2025
Not all platforms are equal. Here's what a real online art shop must offer to convert visitors into buyers.
- Optimised visual gallery — Your artworks must be showcased with large photos, zoom and smooth navigation.
- Detailed product page — Dimensions, technique, year, certificate of authenticity, availability: each artwork deserves a complete page.
- Secure payment — Stripe is the global standard for online payment security. Essential to reassure your buyers.
- Custom orders — A custom order form is one of the most profitable features for an artist.
- Optimised SEO — Your shop must be findable on Google by buyers who don't know you yet.
- Mobile responsive — Over 60% of e-commerce visits happen on mobile. Your shop must be perfect on smartphone.
How much does an online art shop cost?
Here's an honest comparison of the different options available for an artist who wants to sell online.
- DIY (Wix, WordPress) — €500 to €3,000 in development + maintenance + paid plugins. Months of work for an often disappointing result.
- Shopify — From €29/month + theme + plugins + 2% commission. Not optimised for artists.
- Etsy — Free to open, but 6.5% + listing fees + direct competition on every page. Your art lost in the crowd.
- Artworks Digital — Free to start. From 9.99€/month for a complete shop. Designed for artists.
