All Your Options for Selling Art Online

The digital landscape offers more ways than ever to sell your art. Each option has its strengths. Here's a comprehensive overview.

Your Own Website

Full control over your brand, pricing and customer relationships. Platforms like Artworks Digital make it easy with built-in e-commerce and portfolio features. Zero commission on sales.

Art Marketplaces

Saatchi Art, Artfinder, Artsy and others provide existing collector audiences. Good for visibility but typically charge 30-40% commission.

General Marketplaces

Etsy, eBay and Amazon Handmade offer massive audiences but less art-focused. Higher competition from non-art items.

Social Commerce

Sell directly through Instagram Shop, Facebook Shop or TikTok Shop. Zero barrier to entry but limited in presentation and professionalism.

Print-on-Demand

Society6, Redbubble, Fine Art America produce and ship prints of your work. Lower margins but zero inventory management.

Gallery Online Partnerships

Many galleries now have online platforms. They handle sales and marketing in exchange for 40-60% commission.

Direct Sales

Open studio events, art fairs and direct collector relationships. Higher margins and personal connections but limited reach.

The most successful artists combine multiple channels for maximum exposure and diversified income.